4min chapter

Pattern Breakers cover image

Andy Rachleff on “How to Know If You’ve Got Product Market Fit”

Pattern Breakers

CHAPTER

I've, I Wanted to Have My Boss Here, but I Didn't Know What You Were Really Doing

There is a natural rate of adoption of every product that hasn't changed. It was true a hundred years ago, and it's going to be true in another 100 years. The first people who adopt products are the early adoptors. Next come the pragmatists only by they want something that's evolutionary,. They're not trying to get ahead in their jobs. And then finally are the gards, who don't buy.

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