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Harnessing Generative AI for Personalized Finance
This chapter explores the innovative applications of Generative AI at Credit Karma, focusing on the integration of large language models to offer personalized financial guidance. It underscores the significance of data quality and user understanding in enhancing AI-driven recommendations while highlighting the unique financial context that fintech presents. Additionally, the discussion covers the critical role of infrastructure and foundational data in successfully implementing AI strategies within financial services.