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Derek Sivers: Taking Care of Business

Guy Kawasaki's Remarkable People

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The Importance of the First Follower

The importance of a first follower is very important. Jeffrey Moore says it's easy to get nutcases and pioneers, but how do you get the late adopters? How do you get to Main Street? That's contradictory, which leads me to your book, which is 27 chapters of contradictions. What we're really following is the first followers.

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