AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
TKE: Creativity and risk in brand building, with John Schoolcraft, Oatly
Beautiful Misfits
The Kindest Economy Is Not This Dry, Old Economy
John and tony have shown what can happen by properly leveraging a brand with good credentials. To do that, you have to have these critical skills, bit of courage, a lot of instinct and that capacity for joy. The kindest economy is not this dry, old, earnest economy. It's about puthing the write values at the heart of what you do, but also, please, find joy, communicate it,. Have fun, and sometimes fail, and be allowed to fail - and get back up again and try again.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode