The Transformative Power of Storytelling and Experience Design

To follow up on her interview with Joe Rohde, former Disney Imagineer and experience architect of Virgin Galactic, Maya talks to Bob Rogers, the man who puts the ‘B' 'R’ in ‘BRC’. Founder and chairman of BRC Imagination Arts, Bob is our Master of Storytelling.  Over the course of his 50+ year career, Bob has developed two patents, has won over 500 international awards for creative excellence with BRC, including two Academy Award nominations. In 2006, Bob was honored with this industry's highest honor, the Themed Entertainment Association's Award for Lifetime Achievement. He's been inducted into the IAAPA Hall of Fame and has served on the Board of Directors of the Academy of Motion Pictures, Arts and Sciences. Bob was also invited by NASA to help develop its master plan for the exploration of Mars and later awarded him the NASA Public Service Medal.  Writer, innovator, teacher, scholar…Bob has many things, but we tend to think of Bob as a magician. He's made a career making people smile, suspending our disbelief long enough to help us forget ourselves or maybe to find ourselves.  To learn more about Bob Rogers: www.bobrogers.com   To learn more about BRC: www.brcweb.com