3min chapter

Video Creators cover image

The Two Hooks You Need for YouTube Success (yes TWO)

Video Creators

CHAPTER

How to Create a Good Story

The visual loop is just so satisfying. Ryan Trehan has done a really good job of setting up the story, eating his cereal and then we kind of go on this journey. I would say, you know, who's the character? What does the character want? Why can't they have what they want? Well, that actually makes me think now of like traditional hooks in long form content. And maybe that sounds kind of overwhelming or like a lot to kind of address because you're like, you guys said 15 seconds is even too long. But you can do it quick.

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