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Unzipping American Apparel with Sasheer Zamata and Jared Goldstein | 86

The Big Flop

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The Rise and Fall of American Apparel

This chapter traces the tumultuous history of American Apparel, focusing on the hostile takeover attempts, mismanagement, and eventual bankruptcy. It also examines the controversial figure Dove Charney, his questionable decisions, and the cultural implications of the brand's marketing, all while sharing humorous insights into its significant failures.

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