SPI 699: Real Business Talk, Tweet by Tweet with Matt Giovanisci
The Smart Passive Income Online Business and Blogging Podcast
00:00
How to Get Rid of Algae in Your Pool
"It's still about like basically creating the best thing on the internet to answer the question or solve the problem of the searcher. That's all Google cares about because again, it just makes them look good," he says. "If you can't explain it simply, your marketing message is wrong." 'I think we suffer from the curse of knowledge and we don't know what it’s like to not know the thing,' he adds.
Transcript
Play full episode
