3min chapter

The Greg McKeown Podcast cover image

142. The Only Business Metric That Matters with Jeremy Utley

The Greg McKeown Podcast

CHAPTER

High Hope People vs Low Hope People

There's no such thing as a creative cliff. And in fact, there's a possibility of a creative ramp. Most people expect there to be a cliff, meaning over time the quality of ideas goes to zero. The truth is it's more of like a plateau and the quality of your ideas persists for a much longer than you expect.

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