Flirting with Models cover image

Kai Wu - Mining Unstructured Data for the Intangible (S5E6)

Flirting with Models

CHAPTER

How Do You Measure Intangible Capital?

Ober says there are a dozen or so researchers who have written about how to incorporate intangibles into measures of book value. Ober's main ascet is its external network of drivers, which doesn't show upon its balance sheet. "We believe that by using unstructured data, we can actually measure the output, as upposed to the imput," he said.

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