
Unlocking India's massive growth potential - A conversation with Tata Starbucks
5THWAVE - The Business of Coffee and Hospitality
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The Growth of Coffee in India
Coffee culture is predominantly very, very important and prominent in the south of India traditionally. But over the last 10 years, I think there's been a couple of factors which have helped expand coffee landscape. A huge population because there's a demographic dividend of the country. The second, as you rightly said, is a third place experience.
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