The Law of The Startup Wedge (feat. circadian rhythms and trust transactions)
Idea to Startup
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How to Make Your Desk More Ergonomic for Chronic Pain
People were in pain at their desks. They knew there was a way to make them more ergonomic, but they hadn't figured out how. The problem was urgent and it was painful. I offered a zoom consultation to make their workspace more ergonomic. We'll see if this wedge creates enough trust to convert people into deeper services.
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