12min chapter

Hidden Brain cover image

Sitting With Uncertainty

Hidden Brain

CHAPTER

Psychology of Political Ideology

This chapter examines the psychological and physiological differences between liberals and conservatives, focusing on their responses to threats and decision-making styles. It highlights how genetic predispositions and cognitive needs influence opinions on social issues, including transgender rights, while also discussing the nature of humor and satire in political commentary. The chapter underscores the interplay between emotional appeal and cognitive engagement in shaping perceptions of political identities.

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