29min chapter

The Swyx Mixtape cover image

Intentionality, AI Eng, Devtools Angels, and DevRel - on Scaling DevTools

The Swyx Mixtape

CHAPTER

Investing in DevTools and Developer Relations

This chapter explores the intricacies of investing in Developer Tools (DevTools) and the evolving role of Developer Relations (DevRel) within tech startups. It covers practical investment methods, the impact of networking, and the challenges DevRel faces in proving its value during economic fluctuations. The speakers share insights on effective marketing strategies, the nuances of customer engagement, and the significance of structured roles in enhancing community interaction.

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