#95 - Tips for moving from startup to scaleup with Ioana Serban, VP of Marketing Ops and Demand Generation at FintechOS
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
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The Martak Side of Marketing
Ando: I know big challenges for a lot of marketers is just thes so much marketing technology out there, and choosing which products to use. So i remember a study from gardner that has shown that marketing leaders were only utilizing maybe 50 % of their marketing tax ta potential. Andi: What sets apart a true, truly powerful text tack isn't er just about the technology. The tools themselves don't work alone. You need to make sure you have the band wit to use all the todeto tools that you put ina in in a texta. Then i always try to keep it simple.
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