How to Sell Your Books Digitally

Around about 10% of our revenue is digital probably more. Some books with more global appeal, we sell a lot globally. And it's interesting because I have for the first time just done a hardback with color photos. It was kind of a small print run, and then sort of sent them all out. But it's the first time I have done this. Do you think on balance that your business model will get better or are you thinking of changing what you do? For example, you could do some more narrative stories or narrative versions that are just plain text for digital sales in order to expand.