3min chapter

Design Better cover image

Steve Johnson and Rochelle King: How Netflix designs for a global audience

Design Better

CHAPTER

Bringing an ROI Lens to Inclusive Design

Netflix has a global audience with 197 plus million members around the world. The company uses international content for its mockups to give an ROI lens on design. "It is really important for us to be able to empathize and get out of our own world," says Netflix CEO Reed Hastings.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode