
Episode 45: PrograMADic, the Musical with Tom Triscari
Marketecture: Get Smart. Fast.
00:00
Shifts in Agency Acquisitions and Streaming Service Dynamics
This chapter examines the trend of holding companies acquiring specialized tech-driven agencies instead of expanding through headcount increases. It also covers Disney's acquisition of Comcast's Hulu stake and analyzes Netflix's ad-supported service amidst changing consumer spending habits.
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