Daily Variety – Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film
Strictly Business
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Intro
This chapter delves into the emerging trend of microdramas in Asia, led by industry veterans from the new venture, MicroCo. It highlights the appeal of short, low-budget series and explores the impact of AI on product placement in entertainment, revealing new opportunities for creators and audiences.
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Transcript
