The Search Intent of Your Ideal Client

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When we're thinking about the search intent of our ideal client, we want to put ourselves in their shoes. Gogle's going to recognize that the person who was searching for that search term got what they wanted when they landed on my web site. And that basically gives me points in gogles eyes. Googles like, dope. You're not a scammer. You made some legit content. This is really good stuff. You're making us look good. We're going to keep elevating you because people seem seem to really like this content that you're making. That's effectively how we grow through the ranks at google and how we start to get recognized on the first and

SEO doesn't have to be boring - it can be magically intuitive too! Today team Holisticism is breaking down SEO 101 (SEO for babies) and why it's helpful to understand it whether you're creating content for your business or your brand (even if that's just lil ol' you). Stick around till the end of the episode for this week's Witch of the Week, as we grapple with the complex ideas of body neutrality in an age of digital dysmorphia.

In this episode, we discuss:

SEO - the what, the how and the why

Keywords, search intent, Google's algorithm, Google AdWords

How to optimize your content to rank higher on Google's search

Algorithms can be racist, sexist, and oppressive

Knowing your ideal client before honing your SEO

Michelle's Witch of the Week: Bethany C. Meyers

Digital dysmorphia and body neutrality

Grab The Free Content Creation Station Here

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Our detailed show notes can be found @ www.holisticism.com/journal

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