Greg McKeown on Making Life and Work Effortless
Elevate with Robert Glazer
00:00
The Customer Was Not Better or Worse Off
The key point in that example is it did not have any impact on the customer. The customer was not better or worse off. Yea, this is where we ought to be looking for complexity and hidden complexity. There are better, easier paths. We were talking about, i think, the misperception of hard verse, like worth doing and difficu. I wanted to learn whether that was the thing we really want to do. How costly does it have to be before we can learn and go forward? And it just reminded me what one of my favorite case studies in this book was about the about henry cramer, who started the cramer prizend. His goal
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