You want to speak to the person the audience, both the left brain and the right brain perso you know, person. So there's a way that you do that, and we call it the story framework. This is not a formula. We're trying to give you a framework that allows you to be yourself within that framework. In those first five to ten minutes, it's really, really critical that you have some type of human connection. If your ney be funny, if you dance, dance. Talk about your family. But what is so important to happen in those first five 10 minutes is for them to see that you are both ordinary and extraordinary, and in that order.

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