Ep. 17 Nola Solomon from Criteo chats with AdTechGod
AdTechGod Pod
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Navigating the Evolution of Commerce Media and Retail Media
The chapter explores the guest's journey through various tech and media roles, leading to their current position at Crideo. It highlights Crideo's unique offerings in driving outcomes and deep retailer integrations, focusing on monetization and demand stack for efficient media network scaling. Discussions delve into the future trends in commerce media, challenges in capturing branding budgets, and the importance of staying updated in the industry through diverse sources for insights and perspectives.
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