The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#219: Strategy | ABM and AI for Outbound with Trinity Nguyen, CMO at UserGems

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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Navigating Marketing and AI in Startups

This chapter explores the speaker's journey with UserGems and their insights on product marketing and compliance. It highlights the evolving landscape of AI, the integration of sales and marketing teams, and the challenges of effective positioning and messaging in competitive markets. The conversation underscores the significance of storytelling in marketing while balancing measurable outcomes in a startup environment.

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