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How to get your org on board with your GenAI product strategy - Karen Beck Stroup (Chief Digital Officer, WEX)

The Product Experience

CHAPTER

Navigating AI Strategies with Customer Focus

This chapter explores the critical role of external learning and customer engagement in shaping successful generative AI product strategies. It discusses the importance of understanding customer comfort levels, tailoring approaches accordingly, and facilitating an environment for innovation and upskilling within organizations. Emphasizing proactive engagement with AI technologies, the chapter encourages listeners to embrace creativity and measure clear outcomes to navigate rapid technological advancements.

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