Single Lane Ahead: The Convergence of ABM & Demand
B2B Marketing Exchange
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Data Unification in the Cloud
Asa. Bas: There are two ways that advance ddy unification functionality shows up. One as a separate, stand alone solution and the other is embedded in an abium platform. And i think one of the reasons why c peas have gotten some modest traction in b to b is they're not focused on boiling the ocean or being an enterprise dat unification solution. That's a big problem.
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