2min chapter

UI Breakfast: UI/UX Design and Product Strategy cover image

BDTP. Email Strategy with Samar Owais

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

Why I Love Email So Much?

Email industry has so many problems in it, starting from people not caring about email or having false expectations. There is always an opportunity to make a connection with email because to me, email is a communications tool before it's a marketing tool. If you approach email the way I do, just so many amazing things are possible for your company irrespective of whether you're a SaaS company or any commerce one.

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