Introduction

On this episode of the Tom Ferry Podcast Experience, I have two of the greatest marketing minds in the industry, Byron Lazine and Jason Pantana, to discuss one thing: what’s working TODAY in social media for real estate agents.

In just under 24 minutes, Byron, Jason, and I are going to take a deep dive into:

• The best social media platforms for real estate agents
• Where agents might be wasting their time on social
• High-level strategies for YouTube, Instagram, and TikTok
• The social media content that’s performing best
• Where to get started with social media for real estate exposure

If you’re a real estate agent doing social media marketing in 2023, this episode is full of the advice you need to cut through the noise and stand out in your market.