
Want to 3X Your CTR? Don’t Test Hooks…Just Do This
Brain Driven Brands
The Importance of Validating Research in Marketing
This chapter emphasizes the critical need for scientific validation in e-commerce and advertising. The speaker discusses a 2020 study and shares personal experiences to highlight the importance of peer-reviewed research in building trust and credibility in marketing strategies.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.