Building With Buyers: Startup Marketing and Growth Fueled By Customers cover image

175 - How The Things You Do Early Stage Scale As You Grow (Krish Ramineni, Co-Founder and CEO at Fireflies)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

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Go-to Market Strategy, Challenges, and Changing Human Behavior

This chapter explores the go-to-market strategy of a PLG company, the challenges faced during the seed stage, and the importance of demonstrating value to users.

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