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Our conversation with Elon Musk

The Colin and Samir Show

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The Biggest Risk Is Shorts

I think the biggest risk really is shorts. You know monetization on shorts is great. They moved first to that. But because YouTube is number one when it comes to helping creators monetize and everyone pretty much knows that people are going to be watching what happens with shorts really closely. And my concern is that the consensus will be decided quickly. Figure out your business like AdSense don't bet on AdSense. If you can build an audience of millions of people who like your stuff like you'll you'll figure it out. That's the advice for creators in 2023.

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