Differentiating Anecdotal Advice from Data-Backed Advice

We can’t help but facepalm when a student tells us, “but I’ve heard you have to [insert terrible advice from a so-called copywriting ‘guru’]?”

Despite its wealth of information, the internet has created an echo chamber of bad advice, especially for new copywriters. In this episode, Nicki and Kate roll up their sleeves and dig into some of the worst recommendations out there, from hand copying ads, to niches, and–dare we even mention–Upwork. You’ll also find out what *truly* works instead–well, at least for our 10,000+ copywriting students…

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Mentioned on this Episode

• 5 Ways to Improve Your Copywriting
• Why Choosing a Copywriting Niche is Terrible Advice
• What’s the Difference Between Copy and Content?
• Artificial Intelligence Copywriting: Do You Need to Worry?
• 1 Copywriting Tactic You Should Avoid at All Costs
• What is a Copywriting Test and Should You Do One?

Related Links

• How to Avoid the Copywriting Niche Trap
• What’s a Copy Test?
• Content or Copy: How to Tell the Difference and What Should You Charge
• The Real Math on Job Bidding Site “Success”
• Should I use job bidding sites like Upwork?

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