GTM Live cover image

198 - Start Your 2022 Marketing Plan Now with our Top 3 Tips | Dave Gerhardt

GTM Live

00:00

How to Get Your Sales Team Focused on Product Marketing

Step one is actually product marketing. Figure out, why do these types of people buy? How do we position the product on that?, how do we get our sales team focused on those right things? And then moving beyond that, given the stage and the money raised, i think that you're looking for low budget, high effort channels.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app