How to Use Landing Page Tests to Find Your Beachhead Customer (feat. the One Person Landing Page and the ELU Framework)
Idea to Startup
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How to Build Trust With Your Customers
If I see a bunch of my friends using a product and being successful with it, I still might buy it. Specificity builds trust in the absence of traction. Building a unique problem makes people feel seen. The next pillar of an effective landing page is logistics.
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