Introduction

There is a clash... A clash between existing business logic and service design. For instance the focus on value extraction versus value creation. The difference in an open versus hierarchical workstyle. And the emphasis on statistical versus empirical evidence. If not dealt with in the right way, this clash creates tensions which prevents you from making a positive contribution through your work. The first step to effectively dealing with these tensions is recognizing that you're in a clash. Our guest in this week's episode Chris Ferguson calls these tensions double binds. And Chris has been doing some foundational research into this topic. You're going to learn about the most common double binds that he found through his research. If you stick around till the end of the episode you'll also walk away with some concrete examples on how you can neutralize these tensions. And if anything, at least you'll see these tensions coming and can prepare in advance :) --- [ GUIDE ] -— 00:00 Welcome to episode 134 02:00 Who is Chris 03:50 Question rapid fire round 06:00 Double binds 09:00 Traditional organisations 10:45 Work style tension 18:45 Transforming the organisation 23:15 Business model bind 30:15 Different cultures 35:15 Understanding belief systems 39:00 Learning from others 42:45 Finding your allies 52:30 Structuring projects 56:00 Final thoughts --- [ LINKS ] --- - https://www.linkedin.com/in/1christopherferguson/ - Razorblade Tears (book) - https://amzn.to/3lAXRfl - The Hard Thing About Hard Things (book) - https://amzn.to/3ADVqN4 - Design Thinking at Work (book) - https://amzn.to/3DAYYlb - Liminal thinking The pyramid of belief - https://www.youtube.com/watch?v=2G_h4mnAMJg - The Campfire - https://www.servicedesignshow.com/campfire/ --- [ HOW TO EXPLAIN SERVICE DESIGN ] --- Learn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are. https://servicedesignshow.com/free-course