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Building a Business For a New Generation with Drama, Founder of Young & Reckless | Startup Theory (Replay)

Tom Bilyeu's Impact Theory

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Navigating Personal Branding and Recovery

This chapter discusses the duality of personal branding in business, contrasting the visibility of leaders with the anonymity of operating behind the scenes. It features a reflection on a life-changing brain injury that reshaped the speaker's entrepreneurial mindset and coping mechanisms during recovery. The chapter also highlights the tension between brand adaptability and core values, using case studies to illustrate strategic branding decisions.

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