3min chapter

How I Made It cover image

Female Founders: Trenna Probert: From concierge to fintech start-up founder

How I Made It

CHAPTER

The Rise of Female Founders

The investment in female founders is plummeting, according to a recent LinkedIn post. Women are building businesses for other women and don't know the product as well they might have thought. If you want to be just a commercially focused person, I still recommend that you should because you're missing out on great opportunities. In times of fear, we revert to kind. We revert to what we know. This is not just male investors doing this - it's a human trait,. It's just you're calling it. It's just what feels safe to you. So until such a time that you have more investment into female founder businesses, whenever there is economic turbulence, you are going to see it in

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