BUILD with Blake Bartlett cover image

Mark Roberge (Stage 2): How HubSpot Became PLG

BUILD with Blake Bartlett

CHAPTER

Is Your Category, PLGable?

There's a lot of leaders listening right now who are in this exact position. I love it when I'm like, you see, actually just the last six months, I'm seeing this issue come up 30 out of 30 times. So here what happens is I'll kind of talk about this and be like, "I want to go to PLG" And then they're like, okay, we're going to start the first experiment in three months. It's going to be a process. This story is incredibly helpful. These frameworks are incredibly helpful, but it's going to been a journey of a thousand miles and I need to take the first step."

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner