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How to Reduce Your Facebook Ad Costs
i saw this come up a lot last year when i o s updates came out, and people started seeing cost go up. And so as long as your audience is on facebook an instogram, it still remains the number one social platform where majority of people, i'd say 95 % of businesses, their audience is there. So we need to adjust to the changes and continue to make facebook and instragamas work for your company.