303: Optimizing Email Deliverability for Cold Outreach with Jesse Ouellette and Vaibhav Namburi
The Predictable Revenue Podcast
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How to Send High Quality Emails to Investors
If you're sending a thousand out of a domain at once and you're getting X percentage of those are complaints, that looks really weird because all the other emails that come out of your company aren't complaints. So sales emails required you to be essentially on another domain name if you're going to really use them effectively. You just really have to send high quality emails and you have to send a low volume of them across your infrastructure.
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