Building Strong Connections on Social Platforms

We need to get more in line with content that helps either solicit, meaning asking for from our audience, or giving out from the brand opinions and feelings. So we tell you how we feel as rand about a certain thing, even if it's something trivial. But we also give you our feelings, and then we're also soliciting that information back from you. When we talk about community, that's how you start to build that sense of belonging. You include people in your marketing plan. If most people pick pink, and then you put out a pink pin, the people who voted for pink or like, several times more likely buy the pin because they felt like they were a piece of