#320 How To Improve Your Demand Generation Results Today
Breaking B2B - B2B Marketing & Demand Generation Podcast
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How to Make Better Use of Your Budget
The last sort of like immediate lever that we see teams have is to bring it home outbound. Outbound is a really cost effective, essentially free way of both capturing the existing demand in the market. Of course, it's not completely free. You need to pay the salaries of the SDRs or BDRs. And you need a couple. But I think there's it's important to kind of take a step back and looking at your outbound function."
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