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Indonesia Is the Perfect Place to Launch a Product Like Ours
21% of ocean plastic pollution is nappies, which is not some easy kind of global scale but yet 21%. And Indonesia is actually the world's second largest largest marine polluter. So as parents start to have access to disposable nappies they're first exposure to a compostable version that can be reabsorbed by the planet in a neutral or beneficial way. Ultimately you're creating nutrient rich soil from the waste, rather than pollution.