5min chapter

TED Business cover image

Has Apple Peaked? Plus, Celebrities Changing Hollywood

TED Business

CHAPTER

Is the iPhone a New Product?

Apple has now fallen from rank two to rank three, because shomi is now the second largers phone company. From apples perspective, what's really beautiful about this is you have a product that's aging, and there's someone else who subsidizes it like he wouldn't believe. And on the carriers side, we have this interesting situation that they've invested so much money in five g - no one cares, so you need to do something to hold on to people. But i still think there is some very profitable, low hanging fruit for apple to pick whenever they want, though i really hope they don't.

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