The So What from BCG cover image

Across the Luxury Metaverse

The So What from BCG

00:00

The Future of Influencers

The growing realm of sort of avatars that are influencers I believe we're also going to continue to see more. Lil Michaela which is the brainchild of a company on the west coast Prada or Brood. There's a whole story around her life and an understanding of where she came from how she grew up their relationships what she likes. 100% apparently she doesn't have taste buds but she likes to tell us what she eats during a day and yes she can be in love.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app