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102- ON - Business Design Teardown

d.MBA

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Technology in Sports, Mechanical Doping, and Cross Margin Comparison

This chapter explores the suitability of technology in different sports and raises questions about where the line should be drawn when it comes to mechanical doping. It also discusses the cross margin profitability of Nike, A6, Hoka, and Lemon, finding that none of them surpasses the gross margin.

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