In 09 or 10, we decided to pivot the company, right? And the pivot was that we were gonna move from offering this by now Pay Later service only and become a full checkout of the merchant. We quickly came to believe that our product would not work in the US. So I think it was very confusing to try to, you were seeing all these impressions, people writing about things that work, so it doesn't work and so forth.
This week Darrell and Becca are joined by Klarna’s Co-founder and CEO Sebastian Siemiatkowski to talk about how the company is expanding beyond by now pay later space to become a neobank. Sebastian walks us through his European startup journey, breaking into the US market, how the importance of calm leadership through a market downturn, and what’s next for Klarna.
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