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Pizza Hut vs Domino's | Delivering the Goods | 3

Business Wars

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Intro

This chapter delves into Pizza Hut's attempt to enhance sales through the introduction of a new Sicilian pan pizza in the late 1970s. Tensions arise as franchise owners worry about the costs, but CEO Frank Carney remains optimistic about the product's potential to revive the company's fortunes amid increasing competition.

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