AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Challenges and Evolution in the TV and Movie Industry
This chapter explores the decline in viewer hours in TV and movies due to competition from platforms like Instagram, TikTok, and video games, leading to difficulties in monetizing viewing hours. It discusses the shift away from ads in streaming services and the need to explore alternate revenue-generating strategies like bundling services with ads and sponsorship from brands and companies.