David's Bridal Exec Kelly Cook on its 'Anywhere Commerce' Strategy
Total Retail Talks
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Innovating Bridal Experience through Technology and Personal Connection
This chapter explores the future strategies of David's Bridal to stay relevant with customers, focusing on last mile delivery and enhancing the in-store experience through technology. It emphasizes the balance between digital advancements and the necessity for personalized human interactions in the bridal industry.
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